Blog Post 1: Textbook Publishing Industry

Blog Post 1: Textbook Publishing Industry


Okay, I want to give you kind of a simplified view of the textbook industry right now for higher education. Down here we have
open-source textbooks, which generally are free; we have books from my company MathTV.com that cost $30 for the eBook for a one-year subscription; and then we have traditional publishers up here
whose prices are a little more expensive. So we’re gonna do three things: we’re
going to look at the simplified view, then I’m going to tell you a little bit
more about MathTV, about who we are, that will be a second video, and then a third video, we’re going to go
back to a couple of questions about this sort of simplified view of publishing. But
I’ll give you a little preview of the questions right now–question 1 is this: what is so valuable about books and
software from traditional publishers that instructors only look there when
they choose books? So that’s the question: what is so
valuable about the textbooks and software that
come from traditional publishers that make it so that instructors
looking for new books only look there for their books. Then question number 2 is: should textbooks be free? So when I look down here at the open source
books that generally are free, the question is: should textbooks be free? I think it’s a legitimate question. We’re not going to have any comments available on this video itself, we’ll wait till we come back to the third video, back to these questions, then I’ll let you have some comments up, but in the meantime,
I just want you to think about these things. So, here’s kind of a simplified view of
the textbook publishing industry for higher education right now, and here’s a couple of questions that
you might think about.

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